As close to London as we can. Hyper-local London growers first, then British farms. Every box has something grown in London.
Only at its peak. If it isn't at its best this week, you won't find it in your box.
Europe only when ours isn't ready. How food is grown matters as much as how far it travels. A tomato from a heated greenhouse here can create more emissions than one grown outside in a warmer country and shipped over.
Never air freight. Flying food creates far more emissions than shipping it. Delicate things like berries and asparagus are often flown in. Ours never are.
Every grower named. You'll always know who grew it and where.
Nothing goes in the bin. You choose what comes, Arti helps you use up what needs eating first, and we only buy what this week's boxes need. The little that's left goes to local food banks, never landfill.